Last week I had the pleasure of releasing a press release which went viral. Yes, i know the V word can be over used by marketing folk, but I’m claiming it.
It was a simple press release really, just matching up property prices on the London tube map. The media went mad for it, as did people on social media.
In terms of SEO (note, this was not an SEO campaign), the links we generated would make any SEO expert cry with emotion.
You can see the map at emoov.co.uk.
Here is some of the online coverage.
— The Independent (@Independent) February 2, 2016
Alot of debate amongst the Facebook followers of TimeOut London
Debate from the ITV London page, they even showed it on the 6pm news
Any even “celebs” were tweeting about it.
Why London is another country now. The London Underground property map, showing average prices at each stop: https://t.co/yBYES5u1Cw
— Jeremy Vine (@theJeremyVine) February 4, 2016